BRAND IDENTITY | LOGO DESIGN | ART DIRECTION
Created for Jacson, a historic Swedish equestrian brand founded in 1867, combining Scandinavian design principles with a premium visual identity for riding apparel, horse rugs and stable equipment.
BRAND IDENTITY
LOGOTYPE
WORDMARK
SYMBOL
NEGATIVE LOGO
BRAND IN USE
PRODUCT DETAILS
APPAREL
EQUESTRIAN EQUIPMENT
BRAND IMPACT
A timeless equestrian brand built on heritage, quality and Scandinavian design
